Bondi’s Lauren Silvers packed her luggage at age 21 and took a one-way flight to New York City. The now-a-success app entrepreneur wanted nothing more than to work in fashion PR and live in the glamorous city she’d seen on TV. “I’d never been to New York. I just watched one million Sex and The City episodes, and I just knew what it changed into like,” she told Yahoo Finance’s New Investors display.
“I completed uni and was in the throes of MTV Hills, The Hills, and The City. I changed into watching the suggested ones constantly and was obsessed with using Whitney Port, Lauren Conrad, and Kelly Cutrone, who have been these large publicists.” So Silvers landed in New York and naively went immediately to Cutrone’s business to offer her services. “I Googled the deal with of her office, dressed up in my quality stylish outfit on time, and walked into her workplace – and her assistant declined my offer to assist out and intern.
“I failed to recognize that they get hundreds of applications constantly.” After that rejection, Silvers knew she had to make herself stand out – and determined a small white lie might do. “New York Fashion Week is coming up, and I found out that Kelly Cutrone’s employer, People’s Revolution, has been represented by Australian designers Camilla & Marc and Zimmermann. “So I emailed announcing, ‘I’ve labored with those manufacturers in Sydney’, which I hadn’t.”
Playing the “Australian card” labored a treat, and Silvers became hired as a style week helper. She had her foot in the door. Through her appearances on reality TV, his popularity as a fierce woman is not afraid to step on ft to get things achieved. But Silvers managed to get on her proper aspect and even bond with one of the most feared human beings in style.
“She’s hard. However, she means nicely; she has a virtually true coronary heart,” Silvers advised Yahoo Finance editor-in-leader Sarah O’Carroll. “I cherished her. In reality, we had an immediate, notable connection and bond… I consider that we were taking walks down Fifth Avenue, and we had been doing an occasion for Elizabeth Arden, and her credit score card fell out of her lower back pocket.
“I became on foot in the back of her, ran up, picked her credit score card off the ground, and was like, ‘Kelly, you dropped your credit card.’ And from that second, she loved me.” The internship with People’s Revolution set Silver’s lifestyles on the path to where she is now – the co-founder of Glamazon, a stylist, reserving app with extra than 20,000 users, together with celebrities like Kate Hudson and Victoria Beckham. Silvers said working with Cutrone at a younger age instilled high-quality habits that last an entire life. “Work ethic… Nothing can replace an excellent painting ethic. You must paint, and it is truly tough to get to where you need to be virtual.”